London home staging in Clareville Street, Kensington

A recent London home staging project by Cullum Design


A recent London house staging project by Cullum Design in Clareville Street was quickly let after Cullum Design were asked to come and home stage the property. This is an impressive house in Kensington and I was delighted when I was asked firstly to consult on presentation and then to house stage it for sales & lettings market.

The property had already been home staged by another company, but the owners asked me to come in and consult. My feeling was there the atmosphere of the house wasn’t coming acrposs. Windows were also darkened by too much curtain, and areas of the house looked like it needed some decoration works to make the space feel lighter. I wasn’t expecting to be asked ot home stage, but it was a pleasure to style this house, and for the house to be under offer within a week of coming to market.

House staging can hugely increase the presentation of the rooms to enable people looking online or at the property how to visualise using the space. It really can help to create atmosphere and energy in the rooms which is crucial in making that first impression which can lead to a successful sale or let.

With over 5 floors, one floor simply covering a master suite, a basement with an indoor children’s climbing frame (I know!! those rainy days entertaining kids would be solved) and a media area for family film night, this house I grew to be very fond of by the time I had finished styling it.

This house really grew on me. I really really like this house. I used some of my favourite items from my furniture rental stock – The Sofa and Chair Company, Andrew Martin, Oka, Fermoie, Designers Guild and more. I hope that the quality of furniture shows in the presentation and creflects the calibre of property. The layout works well and in styling I wanted to show the large windows and light filled rooms, so using neutral fabrics and adding colour through artwork and accessories. The kitchen downstairs is styled using white chairs, and laying the dining table with white plates to lift it as its a lovely light open space. One of my favourite finds for this house is the copper herb containers from Anthropologie. Using copper is a great way to reflect light and create a warm energy. In the basement I used indoor bamboo faux plants and greenery including a rug from Designers Guild to create a topiary outdoor feeling. The master suite is luxurious and spacious with a luxury bedspread from The White Company, shargreen leather bedside tables, linen ottoman and dressing table area as well as a dressing room and walk in wardrobe.

The photographs are by interior photographer Ben Thompson Photography